AI, ML & AIO Consulting. Built on a Decade of Real Work.

I help businesses build intelligent systems, rank in AI-powered search, and make better decisions with their data. Worked with Google, Amazon, OpenAI, and TII U.A.E. Founded DeepAI. Built Deep Learn — Tunisia’s first AI academy.

— What I Do

9 ways I help organizations move faster with AI.

Whether you need a strategy, a working system, or someone who can do both — here’s where to start.

Local & Private LLM Deployment

Your data doesn't belong in someone else's cloud. I design, build, and deploy custom large language models tailored to your infrastructure — private, secure, and production-ready.

AI & ML Consulting

Strategy without execution is theory. I help organizations navigate the real complexity of AI adoption — from identifying the right use cases to building systems that actually work.

AI Search Systems for Business

Most enterprise search is broken. I build AI-powered search systems that understand intent, surface relevant answers, and scale with your data.

Custom NLP, Agents & Models

Language is how your business communicates — internally and externally. Custom NLP models and AI agents that automate, analyze, and understand your specific domain.

Prompt Engineering

The quality of your AI outputs starts with the quality of your inputs. Precise, structured, and context-aware prompt design that unlocks the real performance ceiling of your models.

Custom AI Solutions

Predictive analytics, intelligent automation, recommendation systems. Purpose-built AI for problems that off-the-shelf tools can't solve.

SEO & AIO Strategy

Search is changing. AI Overviews, semantic indexing, and entity-based ranking have rewritten the rules. I build SEO strategies for the search landscape that exists today — not 2018.

Startup Growth Hacking & Scaling

Early-stage growth requires different thinking. Data-driven experiments, fast iteration, and AI-assisted scaling strategies for startups that need to move without wasting budget.

Data-Driven Decision Making & Analytics

Data only has value when it produces decisions. I help teams build the analytics infrastructure and interpretive frameworks to turn numbers into strategy.

I've spent 15 years at the intersection of AI, machine learning, and search.

Not as an observer. As a builder.

I started in SEO in 2011. Graduated from the Higher Institute of Computer Science of Tunisia. Got certified across 30+ programs at Google Academy. Then went deep into NLP, large language models, and semantic search — before most people knew those terms existed.

In 2019, I founded DeepAI. We built DeepCORE, a custom LLM inspired by BERT and GPT-2. Today we’re developing a universal AI search framework for businesses that need answers from their own data.

In 2024, I launched DeepLearn Academy — Tunisia and Africa’s first state-certified AI training center.

I consult. I build. I teach.

This site is where I share what I know.

years in AI, ML, and SEO

Certifications

Clients worldwide

Projects

DeepAI. Built to push the boundary of what AI can do for business.

Founded in 2019. Focused on one problem: helping organizations extract real intelligence from their own data.

We built DeepCORE — a custom large language model designed from the ground up, not retrofitted from a consumer product. Today we’re building a universal AI search framework for enterprises that need answers at scale, without sending their data to third-party APIs.

DeepAI is where the consulting work becomes product.

DeepLearn Academy. Africa's first state-certified AI training center.

Launched in 2024. Based in Tunisia. Built for professionals and business owners who need to understand AI — not just read about it.

DeepLearn Academy is the only state-certified AI and machine learning training center on the continent. Programs run from foundational data science to advanced machine learning engineering, with hands-on curriculum designed for the real demands of the international market.

Every program comes with personalized support. Including placement assistance.

This is not another online course platform. It’s structured training with outcomes attached.

Founded DeepAI in 2019

Built and deployed DeepCORE, a custom LLM

Launched DeepLearn Academy — Tunisia and Africa's first state-certified AI training center

Trained professionals across Tunisia, MENA, and international markets

Cutting through the noise on AI, ML, and search.

Ready to build something serious with AI?

Whether you need consulting, a custom system, or a team trained to work with AI — let’s talk. The problems worth solving rarely fit a template. Neither does the work.